The coolest community in Minnesota.

Benefits of connecting breath work to your workouts + life.

It all started as a small group of crazy people that wanted to push the human limits by exposing themselves to the cold + learning how to not just tolerate, but enjoy + breathe through the challenge of enduring Minnesnowta winters.

It evolved into a fun community event with a large group of amazing individuals with likeminded attitudes and the desire to live life to the fullest with what they have, where they are, no matter the obstacle.

Summer Edition: Embrace the North’s Heat
AQ Fit Lab parking lot
Outdoor workout + ice bath

Winter Edition: Embrace the North’s Cold
Cedar Lake
Outdoor workout + cold plunge

Get Your Embrace North Gear Here

Contact Us For More Info

Embrace North @ Cedar Lake


Work on your breath work at home with the master himself, Wim Hof.


AQ Fit Lab


Our Location

Address: 4420 Drew Ave S, Minneapolis, MN 55410

Gym: Conveniently located off of HWY 100, near 50th/France, in the Linden Hills neighborhood

Phone: (952) 222-8131



Get Started Today